After years of working in the retail world, Staci discovered that her true passion wasn’t just in building products—it was in bringing color to life. As a product developer for over 15 years, she found herself drawn to seasonal palettes and the emotional language of hues. She studied color theory, delving into the science behind how color can shift mood, energy, and perspective.

But it wasn’t until a deeply personal moment that the transformative power of color truly revealed itself.

At the start of the pandemic, Staci’s beloved mother was diagnosed with stage 4 ovarian cancer. In her final days, she asked Staci for something simple: to paint her nails. Sitting beside her mother’s bed, brush in hand, Staci applied color not just to nails, but to memory—to identity, to spirit. In that tender moment, her mother smiled. She felt like herself again. The color reminded her of who she was, beyond the illness. It brought a small light to an impossibly dark time.

“It was a profound moment,” Staci reflects. “I realized how powerful color can be. Even something as small as painting your nails can be an act of care, of healing—of liberation.”

That moment sparked a mission.

Staci created Liberation Nails to give others that same feeling: of reconnecting with joy, of expressing yourself fully, of feeling nurtured in your own skin. What began in grief grew into a celebration of life, creativity, and self-care.

Today, Liberation Nails exists as an invitation—to come as you are, to feel beautiful on your own terms, and to find your moment of color, no matter where life finds you.